Driving academic motivation – what brings us to the table?

The intended focus of this research is to explore the relationship academic (faculty) staff and motivation, within Business Schools. A typical academic would identify their role as teaching, research and administration and the literature would suggest that academics are focussed, self-driven and have a high work ethic particularly for what interests them and for what they perceive as academic or academic related work. However at the same time academics are aware of the increase in managerialism within their organisations and the increased administration placed on them which they do not perceive as academic related. This research attempts to derive the key drivers of what makes an academic tick