Pemberdayaan Unit Produksi Melalui Pendekatan Manajemen Stratejik Pada Smk Negeri 1 Banda Aceh

: The empowerment of production unit is a business activity process at school which is profit oriented, conducted by school community by empowering human resource in the school and professionally managed. This study aimed to find out program, implementation, obstacles, and supporting factor in production unit empowerment. This study used descriptive method and qualitative approach. Data collection techniques used were observation, interview, and documentation study. Data analysis used were data reduction, data display, conclusion drawing, and data verification. Subjects of the study were principal, vice principal, head of production unit, head of production sub-unit, school supervisors, school committee and teachers. The results of the study showed that: 1) Programs were formulated based on analysis that included human resource, facility, finance, market aspect, and other considerations that involved all personnel through discussion at the end of each school year. Production units run were V Mart and Graphic business. 2) The implementation of the empowerment program involved human resource from the school and outside of the school. Source of funds used was funds from school. State Vocational High School (SMKN) 1 of Banda Aceh established cooperation with SMKN 2 of Banda Aceh in printing of answer and question sheet and other printing forms. In V-Mart business, SMKN 1 of Banda Aceh established cooperation with some suppliers of goods and school cooperative enterprise both with SMKN 2 of Banda Aceh and SMKN 3 of Banda Aceh for stationeries and other household goods for members of the school cooperation. 3) Supporting factors of the empowerment of production unit were adequate human resource and facility, support from related parties, and good market aspects. Inhibiting factors were limited time, no maximal cooperation with external parties, no effective marketing techniques, and no clear mapping of the target market to external parties