Peran Kuliner Dalam Meningkatkan Citra .Destinasi.pariwisata Taman Nasional Bromo Tengger Semeru

Culinary is a series of tourism products which are related each other. In 2014, the percentage of tourist expenditure is adequate a lot in culinary. The tourism destination which has special culinary can be a motivation for tourism to visit it. Bromo Tengger Semeru National Park (TNBTS) has a special culinary as a tourism component and appointed as one of 10 Main Priorities of National Destination. TNBTS needs to have a good image to look different in the minds of tourists. This research applied descriptive qualitative method. Sources of the data were obtained by question and answer, observation, and documentation. The data analysis used 4 stages, data collection, data reduction, data presentation, and conclusion. The results of the study revealed that the tourists' perception the culinary is different, because of experiences. Their travel experiences can influence the image. The supporting factors in improving the image of the culinary are the taste of food, the fresh ingredients, the beautiful scenery, and the permission. The retarding are qualified human resources, pricing, less hygiene, long food processing, and water supply. Generally, from the provided menu and the culinary's place indicate that the culinary's role in improving the image of TNBTS hasn't a maximum contribution