Transformation Strategies for the Operation and Management of Local Cultural Museums in Nantou County

Affected by economic recession, reductions in government subsidies, and changes in visitors’ needs and contributions, museums in Taiwan have begun to strengthen their recreational and economic functions. Nantou, which has 13 museums that showcase local cultural industries, is the county most obviously affected by declining tourist numbers and reduced cultural consumption and cultural tourism. Through surveys and interviews, this study examines the current conditions of operational management of these venues and proposes feasible strategies for their future development. Specifically, it reveals that the operation and management of Nantou’s local cultural museums are negatively impacted by the lack of (1) relevant management experience, (2) inter-museum coordination and integration, and (3) financing mechanisms. The recommended development strategies include the establishment of cross-disciplinary value-added platforms