Labor's broadband policy influenced key regional independents to support the formation of the minority Gillard government. However, analysing information technology policy doesn't only demonstrate continuing differences between Labor and the Coalition. It also demonstrates changing Labor attitudes on issues ranging from neoliberalism, globalisation and social inclusion to conceptions of market failure and the rising power of Asia. In particular, this article compares and contrasts the attitudes of the Rudd government to those of the Hawke and Keating governments, arguing that the Rudd government placed much more emphasis on the role that market failure had played in contributing to Australia's poor broadband provision. The resulting policy ...