MANIFESTATION OF SOCIAL RESPONSIBILITY AT UNIVERSITY: THEORETICAL INSIGHTS

Abstract. At present the dynamic environment force business organizations to actively search for new ways and methods to remain competitive. Due to this reason business organizations more frequently stress social initiatives, which present an organization as an active member of the community, which cares for employees, environment, and society. This article discusses whether principles of social responsibility being implemented at business organizations can be adjusted at universities as well. Social responsibility renders great challenges for universities that pursue to educate young people able to responsibly deal with social problems. The article analyses the concept of social responsibility and peculiarities of its application in education sector – universities