Wine culture is a culture between material and spirit. It takes the material as the carrier and it contains profound spirit in material life. China has a deep and long source of drinking culture, which has a complete seepage into the different domains of human life. As a special way of culture, drinking culture has a unique status in Chinese traditional culture. Today, the West's wine drinking culture, to a large extent, has an impact of China's liquor drinking culture. This article analyzes and compares the drinking culture between the East and the West, including the relation between the drinking culture and literature, art and wine games etc, pointing out that the difference of the drinking culture between the East and the West...
China's admission in the WTO and commitment to cut tariffs on alcohol related goods provide a consid...
Liquor consumption involves drinking, socializing, and networking. This article compares two alcohol...
Chinese society is becoming a consumer society thanks to economic development, which has brought abo...
China’ wine consumption has ever and ever increased during the last decade but there are still diffi...
This article determines the factors that influence Chinese wine consumption and, thus, contribute to...
Fastest growing wine market “Chinese wine market has been growing steadily between 2008-2012, by a c...
China is a society in transition: while a middle-class market has increased dramatically in size in ...
Alcohol, \u27jiu\u27 in Mandarin, is intimately intertwined in almost every aspect of Chinese cultur...
With a profound cultural crystalization, China was one of the first countries to brew wine in the wo...
Philosophy is an eternal topic of human development, and it is also the basic promoter of the inheri...
Wine knowledge and wine culture is challenging and, at times, intimidating for consumers. A lack of ...
China has a long history of wine-brewing. Traditional Chinese drinking games are a unique and myster...
With the integration of global economy aggravating, cultural exchanges among nations become broader ...
Purpose – This research is designed to explore Chinese customers' wine purchasing behaviours and to...
The present chapter outlines and discusses published research concerning how people from different c...
China's admission in the WTO and commitment to cut tariffs on alcohol related goods provide a consid...
Liquor consumption involves drinking, socializing, and networking. This article compares two alcohol...
Chinese society is becoming a consumer society thanks to economic development, which has brought abo...
China’ wine consumption has ever and ever increased during the last decade but there are still diffi...
This article determines the factors that influence Chinese wine consumption and, thus, contribute to...
Fastest growing wine market “Chinese wine market has been growing steadily between 2008-2012, by a c...
China is a society in transition: while a middle-class market has increased dramatically in size in ...
Alcohol, \u27jiu\u27 in Mandarin, is intimately intertwined in almost every aspect of Chinese cultur...
With a profound cultural crystalization, China was one of the first countries to brew wine in the wo...
Philosophy is an eternal topic of human development, and it is also the basic promoter of the inheri...
Wine knowledge and wine culture is challenging and, at times, intimidating for consumers. A lack of ...
China has a long history of wine-brewing. Traditional Chinese drinking games are a unique and myster...
With the integration of global economy aggravating, cultural exchanges among nations become broader ...
Purpose – This research is designed to explore Chinese customers' wine purchasing behaviours and to...
The present chapter outlines and discusses published research concerning how people from different c...
China's admission in the WTO and commitment to cut tariffs on alcohol related goods provide a consid...
Liquor consumption involves drinking, socializing, and networking. This article compares two alcohol...
Chinese society is becoming a consumer society thanks to economic development, which has brought abo...