Creating Multilingual Web Content

Any organization preparing to conduct business globally will need to create and execute a web site globalization plan. This plan involves a multidisciplinary approach to tackle a range of web site strategic and tactical initiatives. With the help of web based information systems it is easier for every firm to show its presence worldwide. Therefore in order to stay competitive organizations are forced to seriously consider their multilingual presence on web. This paper briefly discusses the challenges faced by an organization in the process of construction and implementation of multilingual web site. Further it goes on explaining the key components of true multilingual web site, detailed strategy involved in creating a successful multilingual site, and how global content management systems play an important role in maintaining multilingual web sites