10.1177/0047287505276602AUGUST 2005JOURNAL OF TRAVEL RESEARCH Modeling Tourism Demand Dynamics

This article applies a combination of a diffusion model and a traditional tourism demand model for visitor demand estimation. The diffusion model assumes that information is transmitted to a society’s potential consumers through vari-ous different information channels. The traditional model suggests, however, that tourism, according to economic the-ory, depends mainly on fares, income, exchange rates, and dummy variables. Using data for tourists to the Balearic Is-lands, we found evidence that individuals undergo a prior process of acquiring information before deciding to visit a particular destination