Research on the Effect of New media Technology

Abstract: With the appearing and its rapid developing, the new media played a catalytic role in China's economic and social development, and led to the trend of ideological and cultural pluralism, created a certain impact on the mind of young people. As the party and States ’ main approaches to promote the theme of propaganda at universities of ideological, the political theory course in the new media environment faced unprecedented opportunities and challenges. Based on the analysis of the opportunities and challenges brought by the new media, the study showed how to utilize the new media technologies in the ideological and political education in colleges and universities, and to provide a certain prove for guiding role of the political theory course teaching, which played on the college students ' ideological education and guiding function