The Role of Social Media in Creating Student Interest

Nowadays the spread of information and telecommunications access the faster and easier, especially with social media. Social Media gives all the information we need, where the social media including web based and mobile technologies are used to enable communication into an interactive dialogue between organizations, communities, and individuals. The purpose of this research is to determine the role of social media in creating student interest in writing papers and viewed in term of social media types are often used are: collaborative project, blogs and micro blogs, community content, and social networking sites. The method used in this research is survey with type of descriptive research through a questionnaire as a data collection tool. Sample used is a random probability sampling of student in the Faculty of Business and Management at Widyatama University. The results of this research indicate that the role of social media affects the interest of students writing papers and the social media types are often used is the social networking sites