Dynamics of International Business: Asia- Pacific Business Cases, edited by Prem

Case teaching remains an important part of the business school curriculum. Yet despite the efforts of case clearing centers, when I am preparing for a new semester, one of the most time-consuming and all too often unrewarding tasks is the search for appropriate and up-to-date case material. The hunt for useful cases only seems to be getting harder. This is perhaps due to the rapid changes in the business landscape, placing new topics on the agenda that were not part of the curriculum 10 years ago while rendering others obsolete, and requiring the increasing internationalization of the curriculum in order to expose students to diverse markets and cultures that used to be ignored in business textbooks