Reverse Logistics Management and Enviromental Sustainability Drive in Nigeria (Study of the Food and Drink Industries)

The Nigerian physical environment is generally subjected to various forms of abuse and debasement resulting to water and air pollution and soil degradation as evidenced by large number of heaps of domestic and industrial wastes in major and minor towns of the country. These heaps of refuge (waste) are attributed to inadequate and inefficient reverse logistics management programmes of firms. Hence this work is on reverse logistics management and environmental sustainability drive in Nigeria. The study generated data on the operations of firms in the food and drink industries and the marketing intermediaries and customers of the firms. These data were evaluated and analyzed based on hypotheses using analysis of Variance and Pearson correlation coefficient statistical tools. Findings based on the research work among others is that the firms operating in the food and drinks industries in Nigeria are technologically biased in area of product quality for enhanced corporate efficiency and shareholders ’ welfare at the expense of reverse logistics programmes to the detriment of the health standard of the general and specific target markets. The research thus recommends improved policies of social responsibility for the firms as well as enhanced regulatory and supervisory functions of the reverse logistic management programme of the firms by government regulatory bodies. Results of this work if adopted will improve the health and environment standard of Nigeria and generate good public image for firms operatin