Abstract. This study examines the evolution of the marketing topics in the academic curriculum of the Romanian universities. It is a historical insight into the now well developed field of study: Marketing. In the same time it is a tribute to our professors and researchers who devoted their efforts in developing a new and powerful academic domain
The contemporary society makes the economic education face a multitude of challenges and meeting tho...
Abstract. Nowadays, tourism destinations are increasingly determi-ned to convey an unique and compet...
The purpose of the article is to analyze which marketing tools are most important for higher educati...
Abstract. This paper focuses on applying marketing concepts to the higher education sector. It start...
Over time, marketing has become a propelling factor in any field of human activity, being also a pri...
Romanian education, which is an important pillar for human resource forming process and the basis fo...
The permanent provision of a high standard of the educational services allows the reaching and maint...
For both Romania and the European Union, the educational market plays an increasingly important role...
The paper is to examine the Romanian education system and it focuses on the most important aspects o...
AbstractThe present study aims to provide some solutions to a better adaptation of educational offer...
The purpose of this paper is to provide a review of the main issues surrounding the concept of marke...
ABSTRACT: The effective management of Romanian companies can represent an advantage in a competitive...
Actuality. The beginning of the XXI cent. indicates the growth of competition in all sectors of the ...
Abstract. Studying the behavior of access and use the educational services offered by universities i...
Romania, a former communist country in Eastern Europe, saw the iron curtain lifted in 1989, and star...
The contemporary society makes the economic education face a multitude of challenges and meeting tho...
Abstract. Nowadays, tourism destinations are increasingly determi-ned to convey an unique and compet...
The purpose of the article is to analyze which marketing tools are most important for higher educati...
Abstract. This paper focuses on applying marketing concepts to the higher education sector. It start...
Over time, marketing has become a propelling factor in any field of human activity, being also a pri...
Romanian education, which is an important pillar for human resource forming process and the basis fo...
The permanent provision of a high standard of the educational services allows the reaching and maint...
For both Romania and the European Union, the educational market plays an increasingly important role...
The paper is to examine the Romanian education system and it focuses on the most important aspects o...
AbstractThe present study aims to provide some solutions to a better adaptation of educational offer...
The purpose of this paper is to provide a review of the main issues surrounding the concept of marke...
ABSTRACT: The effective management of Romanian companies can represent an advantage in a competitive...
Actuality. The beginning of the XXI cent. indicates the growth of competition in all sectors of the ...
Abstract. Studying the behavior of access and use the educational services offered by universities i...
Romania, a former communist country in Eastern Europe, saw the iron curtain lifted in 1989, and star...
The contemporary society makes the economic education face a multitude of challenges and meeting tho...
Abstract. Nowadays, tourism destinations are increasingly determi-ned to convey an unique and compet...
The purpose of the article is to analyze which marketing tools are most important for higher educati...