Planning for the survival of linguistic diversity

ABSTRACT. The prospect of the loss of linguistic diversity on a large scale has prompted scholars such as Fishman and others to propose programs of intervention to ‘reverse language shift ’ (RLS). RLS theories and efforts are byproducts of European indigenous minority problems, and the ideological bias of Fishman’s model of RLS privileges intergenerational transmission in the context of stable diglossia. This article examines the ideological underpinnings and utility of this framework as an appropriate model for stabilizing and revitalizing indigenous lan-guages. I question the assumptions and theoretical perspectives underlying terms such as RLS and reconceptualize what it might mean for a language to be main-tained and survive without intergenerational mother tongue transmission. As an increasing number of communities around the world face the impending loss of their languages, it is imperative to clarify these issues not just for theory’s sake, but in the interest of providing sound advice