How do Fast Food Chain Restaurant can still sustain their Business despite Controversial Health Related Issue

2 Abstract- In this fast-moving era, food plays a vital role in the human mankind lives. It was listed the top 5 needs in the Maslow hierarchy chart. As we moves into the 21 st century, when the economy is fast blooming; humans are acting faster to keep up to the never-ending trend where time plays an important role. Hence, fast food chain has been keeping up to the demand of consumers, which led it to the point of success. There are also several factors of success point where is will be discussed. In this research paper, it will be identify the key elements of how fast food chain attainment or able to keep up to compete in the food industry. Also identifying how convenience would lead to consumer behaviors on purchasing fast food products, which lead a growing economy in the fast food industry