Simulation Models of Human Decision-Making Processes

Abstract. "e main purpose of the paper is the presentation of the new concept of human decision-making process modelling using an analogy with the Automatic Control "eory. From the authors ' point of view this concept allows to develop and improve the theory of decision-making in terms of the study and the classi#cation of speci#city of the human intel-lectual processes in di$erent conditions. Literature shows that the main distinguishing fea-ture between the Heuristic / Intuitive and Rational Decision-Making Models is the presence of so-called phenomenon of “enrichment ” of the input information with human propensity, hobbies, tendencies, expectations, axioms and judgments, presumptions or bias and their justi#cation. In order to obtain additional knowledge about the basic intellectual processes, as well as the possibility of modelling the decision results in various parameters character-izing the decision-maker, a complex of simulation models was developed. "ese models are based on the assumptions that: basic intellectual processes of the Rational Decision-Making Model can be adequately simulated and identi#ed by the transient processes of the propor-tional-integral-derivative controller; basic intellectual processes of the Bounded Rationality and Intuitive Models can be adequately simulated and identi#ed by the transient processes of the nonlinear elements. "e taxonomy of the most typical automatic control theory elements and their compliance with certain decision-making models with a point of view of decision-making process speci#city and decision-maker behavior during a certain time of professional activity was obtained