Add to ORKGthe School of Business, Economics and Law at University of Gothenburg in spring 2015. Studying e-commerce within the retail industry has been both exiting and rewarding as it is an environment in the middle of major change. The authors would like to thank the five participating companies for their time and valuable contributions to this thesis. Furthermore we would like to show our gratitude to our tutor Ulrika Holmberg for her feedback and guidance throughout the whole process. Lastly we would like to acknowledge Hannes Bünger and Per Willebrand at Trinovo Consulting for their guidance and inspiration. We hope you enjoy reading this thesis
We would like to thank the following persons who all have, in different ways, helped us in completin...
Nowadays, online shopping is no longer an outlandish concept for customers around the world because ...
First and foremost we would like to thank our respondents. Thank you for your time and engagement, w...
During the spring of 2013 we have studied the implications of seeing students as customers at a Swed...
This dissertation completes our studies at Kristianstad University. During our years of internationa...
As an undergraduate student majoring in marketing, with a minor in fashion merchandising, the busine...
Title: The role of e-commerce in industrial marketing: a case study of Stena Components Nybro AB Wri...
This master thesis was written during the spring term of the master programme of International Marke...
Writing our thesis has been both interesting and educational. Not only have we learned how to work w...
E-commerce has had a great influence on the companies as part of the development of ebusinessa few d...
First and for most, I would like to express my deepest gratitude to Swedish government for giving me...
One of the biggest changes which have affected businesses during the last ten years is the accelerat...
We would like to acknowledge our tutor Ulf Larsson for guidance and motivation throughout the thesis...
Firstly, I would like to thank my thesis supervisor, Ms Åsa Lillhannus, for her continuous support a...
This master thesis is the final piece of work in my academic career. With this research I am finishi...
We would like to thank the following persons who all have, in different ways, helped us in completin...
Nowadays, online shopping is no longer an outlandish concept for customers around the world because ...
First and foremost we would like to thank our respondents. Thank you for your time and engagement, w...
During the spring of 2013 we have studied the implications of seeing students as customers at a Swed...
This dissertation completes our studies at Kristianstad University. During our years of internationa...
As an undergraduate student majoring in marketing, with a minor in fashion merchandising, the busine...
Title: The role of e-commerce in industrial marketing: a case study of Stena Components Nybro AB Wri...
This master thesis was written during the spring term of the master programme of International Marke...
Writing our thesis has been both interesting and educational. Not only have we learned how to work w...
E-commerce has had a great influence on the companies as part of the development of ebusinessa few d...
First and for most, I would like to express my deepest gratitude to Swedish government for giving me...
One of the biggest changes which have affected businesses during the last ten years is the accelerat...
We would like to acknowledge our tutor Ulf Larsson for guidance and motivation throughout the thesis...
Firstly, I would like to thank my thesis supervisor, Ms Åsa Lillhannus, for her continuous support a...
This master thesis is the final piece of work in my academic career. With this research I am finishi...
We would like to thank the following persons who all have, in different ways, helped us in completin...
Nowadays, online shopping is no longer an outlandish concept for customers around the world because ...
First and foremost we would like to thank our respondents. Thank you for your time and engagement, w...