CRITICAL FACTORS FOR SUCCESS OF INNOVATIVE AGRICULTURE MACHINES OF SMALL

Small entrepreneurs play a vital role in economic development and provide economy with efficiency, innovation, competition and employment. They discover new ideas, business opportunities, bring together funds to establish a business, organize and manage its operations in order to provide goods and services. Entrepreneurs have strong convictions, self motivation, will to grow and prosper tremendously. Entrepreneurship is the risk taking ability of the individual coupled with correct decision making. In this research an attempt is made to explore the factors contributing to the success of the innovative products of small entrepreneurs statistically. Various statistical tools are used for the analysis. The data is collected from the users of innovative products of small entrepreneurs using questionnaire method. This paper provides guidelines for the success of the products for small entrepreneurs. This could help to improve the ability of small entrepreneurs to develop and prosper in an increasing competitive and complex world. A model has been developed to forecast the success or failure of the product which will be useful for small entrepreneurs before heavy investments are made