Abstract: Understanding what motivates participation in online innovation communities is now a high priority given the recent interest in crowdsourcing as an approach to increasing diversity and creativity in innovation. This article reports on the results of a survey of participants in an online innovation community to characterise and find correlations between motivation and participation styles. An analysis of the survey results show: the majority of participants were contributors or collaborators, not readers or leaders; reasons for joining collective innovation communities can be different to the reason for continuing to participate; primary motivations for participation are fun and challenge; intrinsic motivations rated higher than ex...
In this paper we address the issue of motivation to take part in on-line communities alongside facto...
Introduction: From the start-up, the Internet has allowed easier, cheaper and more widespread commun...
markdownabstract__Abstract__ The Internet and the advance of communication technologies have brou...
Online open innovation communities offer customers an environment where they can participate in comp...
A rapid growth of technologies supporting user interaction on the Internet, such as social networkin...
Crowdsourcing introduces new perspectives in = innovation, allowing for new products and services to...
The large-scale adoption of the Internet and social media make transactions and interactions between...
Organizations are increasingly pursuing crowdsourcing initiatives to gain an understanding of commun...
New product innovations are necessary to attract consumers for companies to survive in the market in...
Recently, a large number of new innovative enterprises engaged in different competitive markets by p...
There are increasing calls amongst the academic community that a new marketing logic is needed for t...
Abstract Online user communities and social networks are both used for user involvement in innovati...
This dissertation explores motivation to participate in open, online initiatives. Using a multiple c...
Open innovation (OI) communities have dramatically changed our conceptions of how innovation can and...
Currently, many companies wish to find ways how to integrate their customers or innovative users int...
In this paper we address the issue of motivation to take part in on-line communities alongside facto...
Introduction: From the start-up, the Internet has allowed easier, cheaper and more widespread commun...
markdownabstract__Abstract__ The Internet and the advance of communication technologies have brou...
Online open innovation communities offer customers an environment where they can participate in comp...
A rapid growth of technologies supporting user interaction on the Internet, such as social networkin...
Crowdsourcing introduces new perspectives in = innovation, allowing for new products and services to...
The large-scale adoption of the Internet and social media make transactions and interactions between...
Organizations are increasingly pursuing crowdsourcing initiatives to gain an understanding of commun...
New product innovations are necessary to attract consumers for companies to survive in the market in...
Recently, a large number of new innovative enterprises engaged in different competitive markets by p...
There are increasing calls amongst the academic community that a new marketing logic is needed for t...
Abstract Online user communities and social networks are both used for user involvement in innovati...
This dissertation explores motivation to participate in open, online initiatives. Using a multiple c...
Open innovation (OI) communities have dramatically changed our conceptions of how innovation can and...
Currently, many companies wish to find ways how to integrate their customers or innovative users int...
In this paper we address the issue of motivation to take part in on-line communities alongside facto...
Introduction: From the start-up, the Internet has allowed easier, cheaper and more widespread commun...
markdownabstract__Abstract__ The Internet and the advance of communication technologies have brou...