A Study On Human Resource Development Climate Prevalent Among The Sales Segment Of

Human resource development is concerned with the provision of learning and development opportunities that support the achievement of business strategies and improvement of organizational, team and individual performance. Climate, this is an overall feeling that is conveyed by the physical layout, the way employees interact and the way members of the organization conduct themselves with outsiders. It is provided by an organization. HRD Climate is an integral part of organizational climate. The study titled “Study on Human Resource Development Climate prevalent among the sales segment of pharmaceutical companies ” in Erode was conducted with the primary objective of assessing the Human Resource Development climate among different pharmaceutical companies. For this study the researcher used descriptive research design. The universe of the study constituted of 750 medical and sales representatives from various pharmaceutical companies. Among them 100 representatives were selected by using purposive sampling. The researcher used questionnaire method to collect the data from the primary source. Self prepared questionnaire along with HRD Climate questionnaire developed by C.N. Daftuar, were used for collecting data from the respondent. The researcher by means of statistical tools has analyzed the data and comes out with following ndings: Among the employees more than half of them perceived higher level of Human Resource Development Climate. HRD climate plays a very important role in the success of any organization because directly or indirectly it affects the performance of the employees. If the HRD climate is good then the employees will contribute their maximum for the achievement of the organizational objectives