CREATE A GOOD FIT: A COMMUNITY-BASED TOURISM PLANNING MODEL

Abstract: Communities are rarely at the helm of the tourism planning and development that affects them. This paper describes a Community-Based Tourism Planning (CBTP) Process Model and case study. This places otherwise common strategic planning and community development principles into a tourism planning approach. This provides a comprehensive framework for steering tourism planning toward becoming a beneficial and lasting fit with other aspects of community and area well-being. This CBTP approach relies on initial and ongoing assess-ment of stakeholder experiences, concerns, hopes, fears, and dreams to guide tourism-related deci-sions