Add to ORKGA web site that appeals to all audiences is the “holy grail ” of developers, but is not likely to be found. Therefore, organisations must decide what groups of users they want to target and gain a thorough knowledge of their needs and preferences. In this pilot study, we grouped users according to their purpose for using the Web and examined their preferences for web design features. We found that a user’s preference for web design features changed according to the user’s purposes for using the web. People using the web for entertainment valued enjoyability, accessibility and content quality most highly. People using the web for information acquisition ranked content quality, accessibility, and navigation and structure in the top three plac...
The use of interactive features in websites has become common place on the internet. People use thes...
An important aspect of web site design involves anticipating and understanding consumer reactions to...
This paper explores factors that influence the user experience when using utilitarian websites. A th...
This paper addresses issues of user preferences in web design of global e-commerce. Increasing atten...
With the fast development and increasing use of the World Wide Web as both an information seeking an...
Thesis (Ph.D.)--Wichita State University, College of Liberal Arts and Sciences, Dept. of Psychology"...
This paper reports results of a study designed to determine people's preferences for different ...
The technical society we live in is in a constant state of advancement and we are continuallyintrodu...
Global businesses are increasingly reliant on sales through electronic channels, and the importance ...
Many guidelines exist for the design of user interfaces for older users that are primarily based on ...
The concept of user experience emphasizes the importance of understanding users for applications tha...
The web has become a mainstream communication tool used by companies, institutions, celebrities, and...
for more information. We particularly thank participants at workshops at Ohio State University and C...
The ability to target consumer segments and achieve a match between the product or promotional instr...
In this paper, we empirically investigate an extension of the Technology Acceptance Model (TAM) to e...
The use of interactive features in websites has become common place on the internet. People use thes...
An important aspect of web site design involves anticipating and understanding consumer reactions to...
This paper explores factors that influence the user experience when using utilitarian websites. A th...
This paper addresses issues of user preferences in web design of global e-commerce. Increasing atten...
With the fast development and increasing use of the World Wide Web as both an information seeking an...
Thesis (Ph.D.)--Wichita State University, College of Liberal Arts and Sciences, Dept. of Psychology"...
This paper reports results of a study designed to determine people's preferences for different ...
The technical society we live in is in a constant state of advancement and we are continuallyintrodu...
Global businesses are increasingly reliant on sales through electronic channels, and the importance ...
Many guidelines exist for the design of user interfaces for older users that are primarily based on ...
The concept of user experience emphasizes the importance of understanding users for applications tha...
The web has become a mainstream communication tool used by companies, institutions, celebrities, and...
for more information. We particularly thank participants at workshops at Ohio State University and C...
The ability to target consumer segments and achieve a match between the product or promotional instr...
In this paper, we empirically investigate an extension of the Technology Acceptance Model (TAM) to e...
The use of interactive features in websites has become common place on the internet. People use thes...
An important aspect of web site design involves anticipating and understanding consumer reactions to...
This paper explores factors that influence the user experience when using utilitarian websites. A th...