(New) Media Facades: Architecture and/as a Medium in Urban Context

Besides representing a border dividing interior and exterior spaces, one of the primary functions of the facade is communication. What used to be inscribed in stone, concrete, wood or glass, is now communicated via digital media, which became an integral part of architecture in the information society we live in today. Even though this research includes an investigation of media-supported facades as architectural elements, a much broader discourse oriented toward relational aesthetics in urban spaces will be employed in order to analyze the new media potential of communication layers in architecture. Article received: December 26, 2016; Article accepted: January 28, 2017; Published online: April 20, 2017 Original scholarly paper How to cite this article: Stojšić, Milica. "(New) Media Facades: Architecture and/as a Medium in Urban Context." AM Journal of Art and Media Studies 12 (2017): 135-148. doi: 10.25038/am.v0i12.17