DEVELOPING THE NEXT GENERATION OF ENTREPRENEURS AND STRATEGIC LEADERS THROUGH

Need – How do Primary and Secondary students learn about Entrepreneurship in an interesting and meaningful manner? Program description- C.U.L.E. is the acronym for Cameron University Leaders and Entrepreneurs. The SIFE team at Cameron University developed the concept of a one day camp to teach elementary and secondary students the concepts of entrepreneurship and ethical leadership. The camps were organized to provide competitive opportunities for youth to elect and develop leadership within a small group, brainstorm to “discover”new product ideas, develop business plans and marketing plans for the new products, create marketing “brands ” for the products, write and tape record short TV commercials, and present formal summaries of their products. Members of SIFE served as judges for the events. Trophies and medals were awarded to top performers at the end of each ceremony. At the final C.U.L.E. Camp, scholarships were awarded to two participating seniors. Contribution- The first “C.U.L.E. Camp ” was held at Lawton Christian School in January 2004. One hundred forty three junior high and high school students participated. The second and third C.U.L.E. Camps were held in February 2004. The second served 186 elementar