Add to ORKGRetailers in the consumer goods industry often rely on a leading manufacturer for cate
The Category Management process has assisted retailers with achieving sales and profitability growth...
The historical roots of the category-management concept can be traced back more than 20 years. The c...
The abolition of the Retail Price Maintenance Legislation (RPM) in 1964 had a significant impact on ...
Retailers in the consumer goods industry often rely on a leading manufacturer for cate
This dissertation is a collection of three essays which study different aspects of category captains...
Abstract : The Indian retail industry is a growing segment and there are several players in entire ...
Today’s fragmented and intensely competitive market place is the obstacle for retailers and supplier...
Many retailers designate one national brand manufacturer in each product category as a “category cap...
Purpose: The category captain system (CC) of retailer category management (RCM) is established, acc...
Category captainship, the approach where retailers use manufacturer-retailer collaboration, is a com...
Outsourcing is expanding from parts and components to include services and process management. The q...
E.B. 94·28This report presents the results and analysis of a survey of 60 leading supermarket retail...
We empirically investigate the impact of category captaincy, an arrangement where the retailer works...
Category management is a new trend in logistics and marketing. It become a real challenge for a top ...
Just how do grocery stores choose what products to carry? They ask the manufacturer, of course. This...
The Category Management process has assisted retailers with achieving sales and profitability growth...
The historical roots of the category-management concept can be traced back more than 20 years. The c...
The abolition of the Retail Price Maintenance Legislation (RPM) in 1964 had a significant impact on ...
Retailers in the consumer goods industry often rely on a leading manufacturer for cate
This dissertation is a collection of three essays which study different aspects of category captains...
Abstract : The Indian retail industry is a growing segment and there are several players in entire ...
Today’s fragmented and intensely competitive market place is the obstacle for retailers and supplier...
Many retailers designate one national brand manufacturer in each product category as a “category cap...
Purpose: The category captain system (CC) of retailer category management (RCM) is established, acc...
Category captainship, the approach where retailers use manufacturer-retailer collaboration, is a com...
Outsourcing is expanding from parts and components to include services and process management. The q...
E.B. 94·28This report presents the results and analysis of a survey of 60 leading supermarket retail...
We empirically investigate the impact of category captaincy, an arrangement where the retailer works...
Category management is a new trend in logistics and marketing. It become a real challenge for a top ...
Just how do grocery stores choose what products to carry? They ask the manufacturer, of course. This...
The Category Management process has assisted retailers with achieving sales and profitability growth...
The historical roots of the category-management concept can be traced back more than 20 years. The c...
The abolition of the Retail Price Maintenance Legislation (RPM) in 1964 had a significant impact on ...