An Examination of Chen and Starosta’s Model of Intercultural

This study examines, via a replication study, Chen and Starosta’s Model of Intercultural Sensitivity which is developed in the USA context. Although an earlier attempt to reproduce the model in Germany has been successful, the present replication study does not reach the same result based on German and US-American sample. Consequently, the intercultural validity of Chen and Starosta’s Model becomes doubtful for the time being, and which demands more close examinations in future research. Despite enormous set-backs of the worldwide economy since 2002, international business will increase in the long term. Consequently, there is a growing need of interculturally competent personnel especially in the areas of marketing and communication which strongly demand culturally sensitive ability. As a significant dimension of intercultural competence, intercultural sensitivity has long been emphasized in business management. Among the studies, Chen and Starosta’s (2000) Model of Intercultural Sensitivity is one of the models tested in different cultures. In