This paper empirically investigates the extent to which consumer preferences may act as promoters of regional products. Three products are studied in terms of the importance consumers attach to various product attributes with particular emphasis on region of origin information. The estimation of a hedonic price function, which relates the price of portuguese regional products to its various attributes, provided empirical support to the hypothesis that region of origin matters to consumers. The study shows that wine, olive oil and cheese from some regions of origin have a significant impact on price. Particularly, some regions of origin are expected to have price premiums, while others are expected to have discounts
Regions are not mere geographical spaces, being also endowed with specific resources that can be mo...
This study investigates the relative importance of region of origin associated with extrinsic (price...
The paper explores the country of origin (COO) effect in the wine sector with particular emphasis on...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
Region’s specificities such as history, geography and culture can be mobilised to qualify regions` p...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a co...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a ...
This study investigates the relative importance of region of origin associated with extrinsic (price...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a c...
This study investigates the relative importance of region of origin associated with extrinsic (pric...
This paper tests the hypothesis that region-of-origin cues and EU certificates of origin (PDO protec...
Research on the place-of-origin effect has proliferated in recent decades, although there are still ...
The Region of origin of food products affects consumer valuation in two different ways. First, origi...
Regions are not mere geographical spaces, being also endowed with specific resources that can be mo...
This study investigates the relative importance of region of origin associated with extrinsic (price...
The paper explores the country of origin (COO) effect in the wine sector with particular emphasis on...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
This paper empirically investigates the extent to which consumer preferences may act as promoters of...
Region’s specificities such as history, geography and culture can be mobilised to qualify regions` p...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a co...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a ...
This study investigates the relative importance of region of origin associated with extrinsic (price...
Resources (tangible and intangible) can be mobilised to increase region’s reputation and confer a c...
This study investigates the relative importance of region of origin associated with extrinsic (pric...
This paper tests the hypothesis that region-of-origin cues and EU certificates of origin (PDO protec...
Research on the place-of-origin effect has proliferated in recent decades, although there are still ...
The Region of origin of food products affects consumer valuation in two different ways. First, origi...
Regions are not mere geographical spaces, being also endowed with specific resources that can be mo...
This study investigates the relative importance of region of origin associated with extrinsic (price...
The paper explores the country of origin (COO) effect in the wine sector with particular emphasis on...