GENDER ROLE RESPRESENTATIONS IN TURKISH TELEVISION PROGRAMS By

The current study focused on the representations of gender stereotypes that prevail in prime-time Turkish television dramas and sit-coms. Specifically, a content analysis was conducted for prevalence, age, weight, hair color, setting, and gendered activities of male and female characters. Findings suggested that there were significant differences between male and female characters that characterized women as younger and decorative, whereas men were portrayed as older, more overweight, and more likely to be seen outside of the home. An extensive literature review discussed television research in general, cross-cultural media research, and a brief history of Turkish politics