Supermarket Pricing and Game Theory: The Presence of Wal-Mart

this document for non-commercial purposes by any means, provided that this copyright notice appears on all such copies. Wal-Mart is a giant in the grocery industry and its influence is growing at a rapid pace. Despite Wal-Mart’s success with Everyday Low Pricing (EDLP), there is little to no evidence to suggest that other supermarket chains wish to follow a similar path. Why? This research addresses this question.