“Cigarette and other tobacco products Act 2003 ” which specifically called for an end to direct and indirect form of tobacco advertisements. Since the enactment of the legislation, the tobacco companies are prohibited from any kind of advertisement. Are the tobacco companies resorting to covert form of advertisement which included product placement in Indian movies? Are myths about tobacco use being promoted through movies? This study attempts to study the actual incidents of tobacco use in the Indian movies after 2003 and also to have a snapshot view of the influence it creates on young peoples mind so as to understand the actual impact of smoking/tobacco images on youngsters. Methods
Background Tobacco consumption is a critical concern in populous low-income countries, like India. T...
Evaluation of the indirect advertising of tobacco products is and will remain the urgent topic when ...
Youth who are heavily exposed to onscreen smoking are approximately 2 to 3 times as likely to begin ...
Background and challenges to implementation Cinema influences children of young impressionable mind...
This study analyzes the depiction of drug usage, cigarette smoking and alcohol consumption in movies...
Introduction Tobacco imagery in films and television increased in India after it ended conventional ...
Bans on traditional tobacco advertising highlight the strongly promotional role of tobacco imagery i...
Background Exposure to tobacco imagery in films causes young people to start smoking. Popular Indian...
Background Exposure to smoking in films is a recognised cause of smoking uptake among children. In I...
Background Tobacco promotion is now tightly restricted in the UK and many other countries, but tobac...
Background The appearance of a cigarette brand in a cinema film gives the brand a certain distinctio...
Introduction: Adolescents' tobacco usage is a serious health concern. Advertisements in mass media a...
Background: Exposure to smoking in films causes smoking uptake among adolescents. Investigation of t...
Objective: To evaluate the effect of an antismoking advertisement on young people’s perceptions of s...
nator of cigarette marketing strategies still in use today, recognised the marketing power of encour...
Background Tobacco consumption is a critical concern in populous low-income countries, like India. T...
Evaluation of the indirect advertising of tobacco products is and will remain the urgent topic when ...
Youth who are heavily exposed to onscreen smoking are approximately 2 to 3 times as likely to begin ...
Background and challenges to implementation Cinema influences children of young impressionable mind...
This study analyzes the depiction of drug usage, cigarette smoking and alcohol consumption in movies...
Introduction Tobacco imagery in films and television increased in India after it ended conventional ...
Bans on traditional tobacco advertising highlight the strongly promotional role of tobacco imagery i...
Background Exposure to tobacco imagery in films causes young people to start smoking. Popular Indian...
Background Exposure to smoking in films is a recognised cause of smoking uptake among children. In I...
Background Tobacco promotion is now tightly restricted in the UK and many other countries, but tobac...
Background The appearance of a cigarette brand in a cinema film gives the brand a certain distinctio...
Introduction: Adolescents' tobacco usage is a serious health concern. Advertisements in mass media a...
Background: Exposure to smoking in films causes smoking uptake among adolescents. Investigation of t...
Objective: To evaluate the effect of an antismoking advertisement on young people’s perceptions of s...
nator of cigarette marketing strategies still in use today, recognised the marketing power of encour...
Background Tobacco consumption is a critical concern in populous low-income countries, like India. T...
Evaluation of the indirect advertising of tobacco products is and will remain the urgent topic when ...
Youth who are heavily exposed to onscreen smoking are approximately 2 to 3 times as likely to begin ...