Abstract: Using the Technology Acceptance Model (TAM) as its basis, this study looks at the impact of intrinsic motivation (perceived enjoyment) and extrinsic motivation (perceived usefulness) on Internet usage in Malaysia, where the penetration of this technology is relatively low compared to the more developed nation. Data collected from respondents were factor analysed and the constructs showed good construct validity with high reliability coefficients. The results confirm previous findings that the main driver of Internet usage is perceived usefulness, followed by perceived enjoyment and perceived ease of use. The findings also show that perceived usefulness and perceived enjoyment have consistent impact on the two dimensions of usage, ...
Mobile multimedia service is relatively new but has quickly dominated people’s lives, especially amo...
In 2020, more than two third of the world’s population are using mobile phones or other internet dev...
Prior research that has used the Technology Acceptance Model (TAM) to predict Internet usage has foc...
Further to the binary notion of accessibility and lack of accessibility to digital technology, this ...
Based on the belief–attitude–performance chain, this study combines Davis’s technology acceptance mo...
The study highlights the factors that encourage the Internet usage behaviour of 105 Bruneian busines...
Over the time study on the acceptance of new technologies tend to always use the construct of Percei...
The objective of the paper is to explore the factors that encourage students to adopt social network...
The objective of the paper is to explore the factors that encourage students to adopt social network...
The Internet is simply a series of worldwide computer networks linked together, communicating almost...
There is growing reliance on the websites for promotion of tourism and travel related product/servic...
In the educational setting, the Internet is profiteering among academics and students. In fact, this...
The rapid growth of Internet shopping has led to increasing interest in how to inspire customer e-lo...
The Internet offers numerous benefits for individuals and organizations in communication, trading an...
Nowadays, internet has been dedicated as a factor that can improve an effective communication for co...
Mobile multimedia service is relatively new but has quickly dominated people’s lives, especially amo...
In 2020, more than two third of the world’s population are using mobile phones or other internet dev...
Prior research that has used the Technology Acceptance Model (TAM) to predict Internet usage has foc...
Further to the binary notion of accessibility and lack of accessibility to digital technology, this ...
Based on the belief–attitude–performance chain, this study combines Davis’s technology acceptance mo...
The study highlights the factors that encourage the Internet usage behaviour of 105 Bruneian busines...
Over the time study on the acceptance of new technologies tend to always use the construct of Percei...
The objective of the paper is to explore the factors that encourage students to adopt social network...
The objective of the paper is to explore the factors that encourage students to adopt social network...
The Internet is simply a series of worldwide computer networks linked together, communicating almost...
There is growing reliance on the websites for promotion of tourism and travel related product/servic...
In the educational setting, the Internet is profiteering among academics and students. In fact, this...
The rapid growth of Internet shopping has led to increasing interest in how to inspire customer e-lo...
The Internet offers numerous benefits for individuals and organizations in communication, trading an...
Nowadays, internet has been dedicated as a factor that can improve an effective communication for co...
Mobile multimedia service is relatively new but has quickly dominated people’s lives, especially amo...
In 2020, more than two third of the world’s population are using mobile phones or other internet dev...
Prior research that has used the Technology Acceptance Model (TAM) to predict Internet usage has foc...