books including African-centered Psychology: Culture Focusing for Multicultural Competence and African Psychology in Historical Perspective and Related Commentary.

Abstract: Criteria that indicate when the African-centered consciousness of African descent people is endangered or depleted by the mass media are formulated and promulgated. The concepts that constitute African-centered consciousness--namely racial awareness, racial identity, and racial preference--are defined. The psychological states that result whenever a mass media communication successfully or potentially disparages racial awareness, racial identity, or racial preference are identified as psychological misorientation and mentacide (as defined in the Azibo Nosology). These two psychological states form the bedrock of the criteria such that any mass media communication that can potentially or does actually engender psychological misorientation or mentacide is seen to vitiate or actually deplete African-centered consciousness. Contemporary and historic examples are given for illustration wherein the usage of principles from learning theory is revealed