2001 a . Creative Destruction, New Values, New Ways of Doing Things and New Combinations of Knowledge. In pursuit of a new 'Enterprise' and 'Entrepreneurship' Paradigm. Keynote to the Administrative Sciences Association of

The paper argues for a new approach to the study of entrepreneurship and a new paradigm as a basis for entrepreneurship education. It also argues that such a new approach is unlikely to come from university business schools. It needs an organisational revolution which, however, can be managed within a university as a whole. The paper is broadly divided into two parts. The first part explores the political imperative in Europe for development of the ‘enterprise culture ’- a result of pressures for greater international competitiveness. The educational response is then examined and, with the help of a number of recent surveys, some of the key issues pertaining to the development of entrepreneurship education in higher education institutions in the UK and Europe are reviewed. The second part attempts to address the imperative at a more conceptual level. It argues that entrepreneurial behaviour is a function of the degree of uncertainty and complexity in the task and broader environment and/or the desire of an individual, in pursuit of an opportunity, to create it. The key trigger of globalisation is then explored the way in which its impact on th