Add to ORKGi. Acknowledgements This thesis marks the conclusion of my master's degree in Innovation and Entrepreneurship at the University of Oslo. The program has been demanding, but also very inspiring and rewarding. This thesis has given me a better understanding of business strategies in new markets. I want to thank my supervisor, Erling Maartman-Moe, for guiding me safely through the work on this thesis. His comments made the research pivot several times, which I’ve learned is a criterion for success;
The marketing scene is ever-changing, and especially for small organisations it can be rather overwh...
This Master thesis is written at the end of the Master program in Corporate and Financial Management...
MAMTUS is the case company of this Bachelor thesis. After the success in Nigerian market MAMTUS desi...
This thesis is based on two assumptions: that disruptive technology changes the conditions of how ne...
This master’s thesis consists of theoretical part, in which it employs oneself collecting necessary ...
The summary describes strategies of entering new markets. Entering new foreign markets may be achiev...
This undergraduate paper has sought out to develop a framework at better understanding the strategie...
The thesis will focus on the Changing Marketing Strategies in the Department Store Industry. The wor...
This master thesis is the final piece of work in my academic career. With this research I am finishi...
The global growth process of rapidly internationalizing firms, in this study referred as Internation...
The aim of this thesis is to map important strategies and factors that a firm, in this case Gunnebo ...
The goal of this thesis is to describe marketing strategy of the company Intact. After introduction ...
In the center of this thesis is the strategic question of development of a two-sided platform busine...
The aim of this thesis was to research marketing and based on the findings develop a marketing strat...
It is great to have finally completed our Bachelor’s thesis. Within the interesting area of foreign ...
The marketing scene is ever-changing, and especially for small organisations it can be rather overwh...
This Master thesis is written at the end of the Master program in Corporate and Financial Management...
MAMTUS is the case company of this Bachelor thesis. After the success in Nigerian market MAMTUS desi...
This thesis is based on two assumptions: that disruptive technology changes the conditions of how ne...
This master’s thesis consists of theoretical part, in which it employs oneself collecting necessary ...
The summary describes strategies of entering new markets. Entering new foreign markets may be achiev...
This undergraduate paper has sought out to develop a framework at better understanding the strategie...
The thesis will focus on the Changing Marketing Strategies in the Department Store Industry. The wor...
This master thesis is the final piece of work in my academic career. With this research I am finishi...
The global growth process of rapidly internationalizing firms, in this study referred as Internation...
The aim of this thesis is to map important strategies and factors that a firm, in this case Gunnebo ...
The goal of this thesis is to describe marketing strategy of the company Intact. After introduction ...
In the center of this thesis is the strategic question of development of a two-sided platform busine...
The aim of this thesis was to research marketing and based on the findings develop a marketing strat...
It is great to have finally completed our Bachelor’s thesis. Within the interesting area of foreign ...
The marketing scene is ever-changing, and especially for small organisations it can be rather overwh...
This Master thesis is written at the end of the Master program in Corporate and Financial Management...
MAMTUS is the case company of this Bachelor thesis. After the success in Nigerian market MAMTUS desi...