Event and venue management: minimizing liability through effective crowd management techniques

Events are part of a booming industry that continues to grow both domestically and internationally. This increase in popularity has lead to larger and more diverse attendees, making crowd management and crowd control a necessary and integral part of the planning process for any event. This study explores the signifi-cance of crowd management and crowd control. It discusses the need for proper operating procedures and the impact of inadequate crowd managment and control. The study also provides and analysis of recent legal opinions depicting both adequate and inadequate crowd management techniques. Crowd management Crowd control Reasonable care Liability Crowd security Communication Signage Operating procedures under a unified command (Alghamdi, 1993). With the growing significance of crowd management within the realm of tourism, and more specifically sporting events, event managers must develop pro-cedures for efficient and effective crowd management and control. This study will explore the significance of crow