Noel J. Lindsay / Toward a Cultural Model of Indigenous Entrepreneurial Attitude Toward A Cultural Model of Indigenous Entrepreneurial Attitude

to thank Fredric Kropp and the anonymous reviewers of the original manuscript for their valuable comments and suggestions. EXECUTIVE SUMMARY Over the past decade, there have been various culture-related entrepreneurship studies. With limited exception, little culture-related research has been undertaken into entrepreneurial attitude. Most entrepreneurial attitude research has focused on western oriented, non-Indigenous entrepreneurs though at least one study investigated the entrepreneurial attitudes of Indigenous entrepreneurs. Culture is important to Indigenous people and they have strong feelings toward their self-determination, their land, and their heritage. Given the deep-rooted nature of Indigenous culture, culture must feature as a contextual variable in Indigenous entrepreneurial attitude theory. This research, therefore, approaches the question of the nature of Indigenous entrepreneurship from two perspectives: cultural dimensions and entrepreneurial attitude. These constructs are used to develop a cultural entrepreneurial attitude model to explain how culture influences Indigenous entrepreneur attitude toward new venture creation and development and associated entrepreneurial behavior. Indigenous Entrepreneurship In this research, an Indigenous person is regarded as an individual who is an original owner of a country’s resources or a descendent of such a person and which, in either case, the individual regards himself or herself as Indigenous and the Indigenous community in which they live accepts them as Indigenous. Indigenous people have an affinity with the natura